Monthly Archives: November 2012

All of the marketers that come to RSW/AgencySearch (to help them find a new marketing agency), have tried to look for an agency on their own in the past. While this certainly can prove successful, the time required to properly...
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In 2010, we established a relationship with Soles4Souls and have since contributed over 6,000 slightly worn shoes with the help of generous agency contributions. We chose Soles4Souls not only because it’s a worthy organization, but also because our agency clients...
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There are a number of signs that can present themselves suggesting it might be time to look for a new agency.   They include: Your agency has switched key account people more than once in just a few years Your...
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Last week Adweek published an article featuring our latest survey. A couple of months ago, Adweek asked us to probe specific questions related to Marketing Agency reviews. They were seeing trends that suggested marketers were puting more attention on things...
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In our latest National survey among marketing executives and agency principals, marketers told us a few things that prefer to see from agencies when in pitch or presentation situation – some of which they seem to rarely get. Here are a...
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