Monthly Archives: December 2017

With the release of our 2017 RSW/AgencySearch Agency-Marketer New Business Report, several stats are worth noting, specifically around an agency’s new business director efficacy and tenure. One of the initial questions we asked agencies was “Have you hired a full-time...
Continue Reading →
  • Adweek
In this week’s Adweek, they featured an article we wrote about the impact marketing agencies are feeling as a result of the changing nature of your world, marketers. To read the Adweek article, click here. The changing marketer landscape has...
Continue Reading →
This is nothing more than a reporting of facts…no insights, no aha moments…just some fun facts about Twitter, Facebook, and LinkedIn. Twitter is hostile, pointless, and declining…or so say Marketers and Agencies. When asked to rate Facebook, LinkedIn, and Twitter,...
Continue Reading →
  • Agency keeping up
In our most recent agency-marketer business report 67% of marketers tell us that they feel that marketing agencies (in general) are keeping up with the “modern world”.  Overall sounds pretty good. Even better…81% of you marketers feel that YOUR agency...
Continue Reading →
  • Agency Search Firms Changing
The world of agency search firms is changing not because it wants to…but because of the way you, the marketer are managing your business. In our most recent agency-marketer business survey, 59% of marketers state that 26%+ of the work...
Continue Reading →