Posts tagged with: advertising agency

This week’s post is all about confronting an uncomfortable truth: that your agency isn’t always to blame for deficiencies in the relationship. It’s easy to point to a declining metric here or a branding hiccup there and immediately hit the...
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Ever looked at a marketing agency website and try to determine what their positioning is? I just left a marketing agency conference in Nashville (quite the exciting town!).  Topic was agency positioning. One of the things David Baker, the consultant...
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