Monthly Archives: August 2013

If they all look alike, how am I going to know which Ad Agency to pick? Click here to watch RSW/AgencySearch Spotlight Video on this topic. Back in early part of the summer I had an opportunity to speak to...
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In our last post we talked about what to look for in a Marketing Agency if you are running the search process yourself. The “must have” Agency is not an easy thing to find, so you need to make sure...
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Finding the “must have” marketing agency is no easy task. Too many agencies look too much alike. Back in 2007 I asked a group of 20 Agency Principals at a conference in Kansas City to write down their agency’s “elevator...
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Seeing we are operating a uniquely modeled Agency Search Firm in addition to representing Agencies as their outsourced full-service business development group, we are talking to Marketers on a more regular basis. We believe that the better informed Marketers can...
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