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December 13, 2018
I just left an agency search where the client was insistent on bringing in two agencies I recommended against bringing...
December 5, 2018
It doesn’t take a mechanic to recognize most parts of a car. You know a window from a tire, and...
November 20, 2018
Thanks to our work on agency searches, we hear a wide variety of questions asking us for tips on how...
November 15, 2018
I’ve been helping marketers look for best-in-class marketing agencies since the start of 2010 when we helped Citrix look for...
November 8, 2018
Being too “agency-like” is no longer an advantage for marketing agencies. But being agile and nimble is an advantage for...
November 2, 2018
It’s often said that the only constant is change, and this certainly applies to our world of agencies and marketers....
September 20, 2018
In a recent Adweek article, they discuss a study that indicates 40% of marketers do not trust their media agency....
September 14, 2018
Is how they look today a foreshadowing of how they will operate tomorrow? I believe that what you see at...
September 6, 2018
I’m sure you all have been reading about the move to take agency work and move it in-house. We’ve seen...
August 30, 2018
We represent over 50 marketing agencies, operating as their outsourced agency new business sales team. We talk with agencies every...
