Monthly Archives: December 2010

Just got off the phone with one of our Agency clients at RSW/US who was asked directly by a Marketing prospect to participate in an RFP on a quick turnaround. It was a client with sizable potential…so consequently he willingly agreed.  This...
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Display advertising has historically been the whipping child of digital marketing.  With declining click-thru rates, marketers have found it easier to criticize its performance than praise its value. Marketers are now seeing new value in display….in part because marketers are looking beyond...
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