In our most recent RSW/AgencySearch survey, 87% of all the Agency principals surveyed stated that they use social media as part of their new business efforts, nearly a 30 point increase relative to 2009! Quite the increase!! But despite an...
At this year’s Cannes, there were more ad agencies winning awards for PR and social work than PR firms. Is this a trend (are ad agencies taking over the world), or is it as Ad Age suggests, a phenomena driven...