Monthly Archives: April 2015

Finding a “must have” marketing agency is no easy task. Back in 2007 I asked a group of 20 Agency Principals at a conference in Kansas City to write down their agency’s “elevator pitch”. 19 of the 20 stated that...
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Who’s to blame?  The Agency?  The Operations Team?  Customer Service? We give Dell a lot of our business and generally speaking, service has been good.  But things seemed to wildly unravel during my latest experience trying to buy their new...
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I recently presented a webinar titled “Agency-Marketer Frustrations Breed Opportunity”.   In it, I talk about findings from our most recent survey (2015 New Year Outlook Survey) that highlight some real concerns on both sides of the fence about a lack...
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