Monthly Archives: November 2016

  • Finding agencies
Is there trouble in paradise?  Are marketers and marketing agencies headed for splitsville? What steps can be taken to transform a dysfunctional relationship to one that is more productive and keeps everyone happy? Evolve Or Perish Throughout North America and Europe, industry...
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  • Finding Better Agencies
It’s a given that technology is going to drive the marketing of tomorrow. The key to success is knowing what technology and applications are going to be the winning venues for reaching consumers. Marketers have to meet consumers on the...
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  • finding better agencies
So what marketing lessons can we learn as marketers and advertisers from the last 18 months? That bombastic wins the day? That division is the way to go? That hateful rhetoric is smart marketing? Don’t think so. What he has...
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  • Finding better agencies
A quick Google search will tell you there is no shortage of marketing agencies out there poised and waiting to find new clients. However, finding a marketing agency that is best equipped to serve your company’s unique marketing needs can...
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  • Finding better agencies
The number one problem marketing managers and agencies claim they are losing sleep over is that they are understaffed. Often this is another way of saying that, although technically they are staffed to capacity, many of their marketers lack the necessary...
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