Posts tagged with: agency search firm

As an old adage says: “A journey of a thousand miles begins with a single step.“ That in mind, I have a question that might seem simple on the surface, but stumps many of the marketers we work with: how...
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Does managing your roster of marketing agencies feel like you’re operating a well-oiled machine, or is it more like herding cats? As demand for specialized agencies continues to grow, the reality is that a well-rounded suite of capabilities is best...
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“RSW/AgencySearch really did their homework in evaluating agencies for our search. I have to admit, I was a bit skeptical coming in – particularly given they were free. But they vetted agencies thoroughly to only bring the best set of...
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I saw an interesting article in AdWeek a few days ago, and while I don’t agree with all of it, there is a point that I liked and wanted to expand on: the idea of letting your agency be an...
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Your marketing group is designed and structured for maximum performance. So should the design and structure of the marketing firms that support it too. There are lots of ways you can set up your portfolio of marketing support services. There...
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Recently, the agency search world has felt rumblings of an unfortunate trend: some agency pitches are becoming an arms race to see who can cut the most cost, rather than who makes the best fit for the client. These rumblings...
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One of our favorite lines at RSW/AgencySearch is “good inputs, great outputs.” The concept is intuitive enough, and our world of searching for agencies for marketing clients is a perfect real world example. We have to make certain the inputs...
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It’s the beginning of a new year, which means a few silly (and not so silly) things: Your last few weeks have hopefully been spent relaxing and recharging with friends and family Your New Year’s Resolutions are likely still alive...
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I just left an agency search where the client was insistent on bringing in two agencies I recommended against bringing in. One was very tactical and one was limited in depth of experience in the sector the client operated in....
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Thanks to our work on agency searches, we hear a wide variety of questions asking us for tips on how to fine-tune the process. For all the companies looking to make the search easier and more painless, a surprising number...
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