I just returned from a speaking engagement at Hubspot’s Inbound Marketing Convention where I discussed the importance of marketing agencies putting on their sales hats if they have any chance of winning your business. They have to stop operating like agencies...

If an agency submits an RFI response and they don’t listen to your instructions, throw them out of the search. Ok…somewhat of a bold, unreasonable statement, but there is some truth to this rather extreme remark. Managed a search last...

I married my wife 23 years ago. At the time we decided to wait to have kids – believing that there would be a “right time” that would magically appear to us. The bank account would be robust enough, the jobs...

I’m surprised to find that few Marketers have ever used a firm to find marketing agencies. Most have picked up marketing agency recommendations from friends or co-workers…which is perfectly fine. Some carry their old firm into a new job…again, can...

It’s easy to shoot for the moon, reach for the sky, want more than you really need…but let’s be realistic. Especially when you’re searching for a new marketing agency. Too often I see marketing firms we represent on the business...

In a recent post by Tom Martin, he provides a list of “tips for pitching” from the Client’s side of the table. These tips, while certainly valuable to the marketing firm, are also a great tool for marketers looking to...

Too often, Agencies present their wares and offer no sense of why they are presenting what they are presenting. Can happen at any stage of the Agency Search process, but the place we see it most is in the early...

In a recent article in AdAge, traditional search consultants visiting the Mirren Business conference suggested that the business of the agency search has become such a cluster with the growing involvement of procurement groups. I couldn’t agree more.  Finding an...

Will Digital-Only Firms Survive? If you believe your peers, the answer is “no”. While we are seeing some improvement over the past 3 years in the numbers of Marketers that believe digital-only firms can survive, they are still very low...

A little outside the norm of what we typically post, but thought this article offered some good insight and counsel on the use of LinkedIn. We all use LinkedIn and we probably have some Agencies that have connected with us....